Microsoft Murky on Cloud Licensing

By Laura DiDio, ITIC Microsoft did a very credible job at its TechEd conference in New Orleans last week, laying out the technology roadmap and strategy for a smooth transition from premises-based networks/services to its emerging Azure cloud infrastructure and software + services model. One of the biggest challenges facing Microsoft and its customers asContinue reading “Microsoft Murky on Cloud Licensing”

Microsoft Plays Where’s Waldo? With BI – Good Idea

In April, I was critical of the BI messaging I heard from Microsoft – as told, it was long on benefit adjectives and short on architectural clarity. But things have changed since then, and the Combined Tech Ed/Business Intelligence Conference made that very clear. Do I see more clarity because I now know more ofContinue reading “Microsoft Plays Where’s Waldo? With BI – Good Idea”

SAP Signals Changes At Insider Event – Vaguely

SAP took the wraps off planned updates to its data warehousing, data integration and on-demand BI plans a bit at the  SAP Insider BI and Portals event in Orlando in late March. There were some modest surprises: the unexpected absence of Marge Breya, who was in Walldorf apparently getting a broader set of responsibilities (aContinue reading “SAP Signals Changes At Insider Event – Vaguely”

IT Marketers: Oversold Announcements Weaken Your Story

Microsoft and HP’s recent announcement highlighted some of the ways in which poor announcements strain credulity and make it harder to get attention when you do have something worthwhile to talk about. Some errors crop up repeatedly in IT marketing communications, and this one suffered from several of them.