Oracle’s Exadata Refresh Ups Ante on Technology and Selling Strategy

The Exadata marketing story is unrelenting, and Oracle backed it with plenty of happy customers for analysts to query at Open World this year. The stories were compelling; I’ll mention a few below. In the analyst pitch, we were shown a couple of dozen logos – good for a still relatively new high-end, long sales cycle, longer still production ramp up, product. The numbers are not Teradata rates yet, but CEO Larry Ellison claims a $1.5B pipeline.  Whether you believe it or don’t, he’s telling the world – and if he misses by much, Wall Street will spank the stock, so personally I doubt that he’s pushing too far past his real expectations. The big news, of course, was a refresh of the product itself, as Oracle gets deeper into the power of leveraging hardware and software design together. Read more of this post

DB2 Runs PL/SQL. Say WHAT?

Today IBM announced new features, products, and solution packages in its DB2 9.7 (Cobra ) release. And a new version of InfoSphere, including Informix and z versions. I’ll post about those later, but here I’d like to just highlight a buried item that got little play: DB2 can now run PL/SQL.

Natively.

In the engine. Read more of this post