What’s a Hashtag, and Why Should I Care?

At IBM’s Impact event, Billy Crystal hosted the first day and much hilarity ensued out of Sandy Carter’s avid adoption of social media – especially Twitter. Sandy (sandy_carter if you care to follow her here – well worth it) incorporated tweets creatively into her keynote, showing screens with questions and comments. Like other non-tweeters, Billy loves to make fun of the idea, and the jokes that emerged when Sandy started explaining how the hashtag #ibmimpact was trending into the top ten were over the top. “I know about hash…” [pause] “and when my friends were involved with that, they did twitter a lot…” [pause] You get the idea. Great stuff, even for a techie audience. Read more of this post